Tourism and Hospitality Council: May 2026 Video Conference – May 18
Speakers: Pichamonch Pintola of Agoda and Onvara Oeusoonthornwattana of Grab
Organized by: Tourism & Hospitality Council
Event highlights:
The AMCHAM Tourism & Hospitality Council hosted an online session highlighting arrival trends and their implications for Thailand’s tourism sector. The discussion featured an interactive exchange on Thailand’s transition from volume-driven tourism to a more resilient, high-value model focused on wellness, and long-stay visitors.
Participants also mentioned the importance of strengthening infrastructure, enhancing workforce capabilities, and diversifying source markets to sustain long-term competitiveness. As travel demand becomes increasingly experience-driven, Thailand is well positioned to emerge as a leading sustainable and premium destination in the region.
Links
Contact Details
101 True Digital Park, Griffin Building, Level 12A, Unit No.12A-06, Sukhumvit Road, Bangchak, Phra Khanong, Bangkok 10260






