Navigating Price Pressures: Automotive Cost Strategies in a Shifting Tariff Landscape – Oct 10
Speakers: Rick Hilchner of Bosch Automotive Thailand (RBTA); AJ Dabydin of Carrier; and Sutheep Ratnabhas of Maxion Wheels
Moderator: Jeff Fertuck of Crossover Solutions
Organized by: Auto Council
Event Highlights:
AMCHAM Auto Council held a panel discussion, exploring how Thailand’s automotive suppliers are adapting their sourcing, pricing, and production strategies to survive and thrive in today’s challenging trade and market realities. The discussion covered manufacturing initiatives in response to current conditions, business strategies amid market volatility, challenges within the supply base, and key operational changes across the industry.








